diff --git a/components/ipa/core/src/wlan_ipa_core.c b/components/ipa/core/src/wlan_ipa_core.c
index 40aa042d1303..a41a980dd0f5 100644
--- a/components/ipa/core/src/wlan_ipa_core.c
+++ b/components/ipa/core/src/wlan_ipa_core.c
@@ -370,11 +370,11 @@ static inline QDF_STATUS wlan_ipa_wdi_init(struct wlan_ipa_priv *ipa_ctx)
 	}
 
 	if (QDF_IPA_WDI_INIT_OUT_PARAMS_IS_UC_READY(&out)) {
-		ipa_info("IPA uC READY");
+		ipa_debug("IPA uC READY");
 		ipa_ctx->uc_loaded = true;
 		ipa_ctx->is_smmu_enabled =
 			QDF_IPA_WDI_INIT_OUT_PARAMS_IS_SMMU_ENABLED(&out);
-		ipa_info("is_smmu_enabled=%d", ipa_ctx->is_smmu_enabled);
+		ipa_debug("is_smmu_enabled=%d", ipa_ctx->is_smmu_enabled);
 	} else {
 		return QDF_STATUS_E_BUSY;
 	}
diff --git a/components/ipa/dispatcher/src/wlan_ipa_obj_mgmt_api.c b/components/ipa/dispatcher/src/wlan_ipa_obj_mgmt_api.c
index ab85ea0fad9a..aab026cde34d 100644
--- a/components/ipa/dispatcher/src/wlan_ipa_obj_mgmt_api.c
+++ b/components/ipa/dispatcher/src/wlan_ipa_obj_mgmt_api.c
@@ -71,7 +71,7 @@ ipa_pdev_obj_create_notification(struct wlan_objmgr_pdev *pdev,
 	QDF_STATUS status;
 	struct wlan_ipa_priv *ipa_obj;
 
-	ipa_info("ipa pdev created");
+	ipa_debug("ipa pdev created");
 
 	if (!ipa_config_is_enabled()) {
 		ipa_info("IPA is disabled");
@@ -110,7 +110,7 @@ ipa_pdev_obj_create_notification(struct wlan_objmgr_pdev *pdev,
 
 	target_if_ipa_register_tx_ops(&ipa_obj->ipa_tx_op);
 
-	ipa_info("ipa pdev attached");
+	ipa_debug("ipa pdev attached");
 
 	return status;
 }
diff --git a/core/hdd/inc/wlan_hdd_main.h b/core/hdd/inc/wlan_hdd_main.h
index 92c4a6523c61..4e7e94eeb9a8 100644
--- a/core/hdd/inc/wlan_hdd_main.h
+++ b/core/hdd/inc/wlan_hdd_main.h
@@ -2674,7 +2674,7 @@ static inline void hdd_set_tso_flags(struct hdd_context *hdd_ctx,
 	     * We want to enable TSO only if IP/UDP/TCP TX checksum flag is
 	     * enabled.
 	     */
-		hdd_info("TSO Enabled");
+		hdd_debug("TSO Enabled");
 		wlan_dev->features |=
 			 NETIF_F_IP_CSUM | NETIF_F_IPV6_CSUM |
 			 NETIF_F_TSO | NETIF_F_TSO6 | NETIF_F_SG;
diff --git a/core/hdd/src/wlan_hdd_cfg.c b/core/hdd/src/wlan_hdd_cfg.c
index 1d5d5343199d..268be546affc 100644
--- a/core/hdd/src/wlan_hdd_cfg.c
+++ b/core/hdd/src/wlan_hdd_cfg.c
@@ -7227,12 +7227,15 @@ QDF_STATUS hdd_update_mac_config(struct hdd_context *hdd_ctx)
 
 	memset(macTable, 0, sizeof(macTable));
 	status = request_firmware(&fw, WLAN_MAC_FILE, hdd_ctx->parent_dev);
-
 	if (status) {
-		hdd_err("request_firmware failed %d", status);
-		qdf_status = QDF_STATUS_E_FAILURE;
-		return qdf_status;
+		/*
+		 * request_firmware "fails" if the file is not found, which is a
+		 * valid setup for us, so log using debug instead of error
+		 */
+		hdd_debug("request_firmware failed; status:%d", status);
+		return QDF_STATUS_E_FAILURE;
 	}
+
 	if (!fw || !fw->data || !fw->size) {
 		hdd_alert("invalid firmware");
 		qdf_status = QDF_STATUS_E_INVAL;
@@ -7286,6 +7289,7 @@ QDF_STATUS hdd_update_mac_config(struct hdd_context *hdd_ctx)
 		}
 		buffer = line;
 	}
+
 	if (i <= QDF_MAX_CONCURRENCY_PERSONA) {
 		hdd_debug("%d Mac addresses provided", i);
 	} else {
diff --git a/core/hdd/src/wlan_hdd_main.c b/core/hdd/src/wlan_hdd_main.c
index a0c1e8a639eb..cb1e07bab9f1 100644
--- a/core/hdd/src/wlan_hdd_main.c
+++ b/core/hdd/src/wlan_hdd_main.c
@@ -1300,8 +1300,8 @@ static void hdd_update_wiphy_vhtcap(struct hdd_context *hdd_ctx)
 	band_5g->vht_cap.cap |=
 		(val << IEEE80211_VHT_CAP_SOUNDING_DIMENSIONS_SHIFT);
 
-	hdd_info("Updated wiphy vhtcap:0x%x, CSNAntSupp:%d, NumSoundDim:%d",
-		band_5g->vht_cap.cap, hdd_ctx->config->txBFCsnValue, val);
+	hdd_debug("Updated wiphy vhtcap:0x%x, CSNAntSupp:%d, NumSoundDim:%d",
+		  band_5g->vht_cap.cap, hdd_ctx->config->txBFCsnValue, val);
 }
 
 /**
@@ -4765,8 +4765,8 @@ struct hdd_adapter *hdd_open_adapter(struct hdd_context *hdd_ctx, uint8_t sessio
 	case QDF_STA_MODE:
 		/* Reset locally administered bit if the device mode is STA */
 		WLAN_HDD_RESET_LOCALLY_ADMINISTERED_BIT(macAddr);
-		hdd_info("locally administered bit reset in sta mode: "
-			 MAC_ADDRESS_STR, MAC_ADDR_ARRAY(macAddr));
+		hdd_debug("locally administered bit reset in sta mode: "
+			  MAC_ADDRESS_STR, MAC_ADDR_ARRAY(macAddr));
 	/* fall through */
 	case QDF_P2P_CLIENT_MODE:
 	case QDF_P2P_DEVICE_MODE:
@@ -9854,10 +9854,8 @@ static int hdd_platform_wlan_mac(struct hdd_context *hdd_ctx)
 
 	addr = hdd_get_platform_wlan_mac_buff(dev, &no_of_mac_addr);
 
-	if (no_of_mac_addr == 0 || !addr) {
-		hdd_warn("Platform Driver Doesn't have wlan mac addresses");
+	if (no_of_mac_addr == 0 || !addr)
 		return -EINVAL;
-	}
 
 	if (no_of_mac_addr > max_mac_addr)
 		no_of_mac_addr = max_mac_addr;
@@ -9921,26 +9919,23 @@ static void hdd_initialize_mac_address(struct hdd_context *hdd_ctx)
 	int ret;
 
 	ret = hdd_platform_wlan_mac(hdd_ctx);
-	if (ret == 0)
+	if (!ret) {
+		hdd_info("using MAC address from platform driver");
 		return;
-
-	hdd_info("MAC is not programmed in platform driver ret: %d, use wlan_mac.bin",
-		 ret);
+	}
 
 	status = hdd_update_mac_config(hdd_ctx);
-
-	if (QDF_IS_STATUS_SUCCESS(status))
+	if (QDF_IS_STATUS_SUCCESS(status)) {
+		hdd_info("using MAC address from wlan_mac.bin");
 		return;
+	}
 
-	hdd_info("MAC is not programmed in wlan_mac.bin ret %d, use default MAC",
-		 status);
+	hdd_info("using default MAC address");
 
 	if (hdd_ctx->update_mac_addr_to_fw) {
 		ret = hdd_update_mac_addr_to_fw(hdd_ctx);
-		if (ret != 0) {
+		if (ret)
 			hdd_err("MAC address out-of-sync, ret:%d", ret);
-			QDF_ASSERT(ret);
-		}
 	}
 }
 
@@ -14013,7 +14008,7 @@ void hdd_check_and_restart_sap_with_non_dfs_acs(void)
 
 	if (policy_mgr_get_concurrency_mode(hdd_ctx->hdd_psoc)
 		!= (QDF_STA_MASK | QDF_SAP_MASK)) {
-		hdd_info("Concurrency mode is not SAP");
+		hdd_debug("Concurrency mode is not SAP");
 		return;
 	}
 
diff --git a/core/hdd/src/wlan_hdd_nan_datapath.c b/core/hdd/src/wlan_hdd_nan_datapath.c
index c15d54b742ef..7b892bd104da 100644
--- a/core/hdd/src/wlan_hdd_nan_datapath.c
+++ b/core/hdd/src/wlan_hdd_nan_datapath.c
@@ -67,10 +67,10 @@ void hdd_nan_datapath_target_config(struct hdd_context *hdd_ctx,
 	hdd_ctx->nan_datapath_enabled =
 		hdd_ctx->config->enable_nan_datapath &&
 			cfg->nan_datapath_enabled;
-	hdd_info("enable_nan_datapath: final: %d, host: %d, fw: %d",
-		hdd_ctx->nan_datapath_enabled,
-		hdd_ctx->config->enable_nan_datapath,
-		cfg->nan_datapath_enabled);
+	hdd_debug("final: %d, host: %d, fw: %d",
+		  hdd_ctx->nan_datapath_enabled,
+		  hdd_ctx->config->enable_nan_datapath,
+		  cfg->nan_datapath_enabled);
 }
 
 /**